Mud | Friday photo | 4 Jan

Running through puddles: is there anything more effective at making you feel like a child again? Bonus points to whoever can identify the brand and model of shoes I’m wearing…

First review!

The first Ethical Athlete product review – of the Inov-8 F-lite 220 shoe – is now published.  And, the new Reviews page is live too.  If you have any products you would like to review, or see reviewed, please get in

Weapon of choice: Inov-8 F-lite 220

For the past two years the Inov-8 F-lite 220 has been my “go to” shoe, regardless of the terrain and weather. As such, they seemed the natural subject of the first ever Ethical Athlete review. I worked my way down

Tracky bums

While I beaver away behind the scenes, building the new features of this Ethical Athlete, I thought I would have a go at whetting your appetite by writing a little blog post.  If I had to pinpoint one moment when